Artificial Intelligence

This evidence base includes data, research, and analysis on the artificial intellgence (AI) sector in the North East including the business base, employment and economic contrubtion of the AI sector.

Introduction

Artificial intelligence (AI) refers to a range of technologies that enable machines to perform tasks typically associated with human intelligence, such as learning, reasoning and problem solving. While there is no single agreed definition, AI systems generally use large datasets and algorithms to identify patterns, generate outputs and support decision-making. 

AI is increasingly recognised as a strategically important technology for the UK economy. It is positioned as a key driver of productivity, innovation and growth, with applications across sectors including healthcare, manufacturing, financial services and public services. This underlines its importance not only as a standalone sector, but as an enabling technology embedded across the wider economy. 

When analysing AI at a regional level, it is important to distinguish between different levels of activity. Some firms are dedicated AI companies, where the core product or service is based on AI development. Others are AI-enabled businesses, using AI tools to improve existing processes or services. National evidence highlights this distinction through the categorisation of “dedicated” and “diversified” AI firms, reflecting the breadth of AI adoption across industries. 

Measuring the size and performance of the AI sector remains challenging. AI does not sit within a single Standard Industrial Classification (SIC), and current official statistics frameworks only partially capture AI-related activity. As a result, national studies rely on experimental approaches to identify AI firms and activity across multiple sectors. In addition, updates to SIC classifications are still being implemented, meaning that emerging technologies such as AI are not yet fully reflected in published datasets. 

Despite this, the North East is developing a growing role within the national AI landscape. The region has been designated an AI Growth Zone, with investment expected to support both the development and adoption of AI technologies. 

A key strength of the North East lies in its emerging data centre and digital infrastructure, including major developments at Blyth and Cobalt Park. These sites are expected to form part of one of the largest data centre clusters nationally, while the evidence base is still developing, these foundations position the region to play an increasing role in the UK’s evolving AI ecosystem. Due to limitations in regional data availability, national-level data is used where necessary to provide context on sector structure and broader trends.


AI Business Base

78 number of AI businesses in the North East

estimated number via The Data City

58%

growth in UK AI businesses

between 2023 to 2024 via AI sector study

33% of AI businesses in the North East have growth signals

estimated proportion of businesses with any growth signals via Beauhurst

29%

of AI businesses are SMEs

Proportion businesses with 249 employees or less via AI sector study

 

The North East’s AI business base is still relatively small, but there are clear signs that activity is beginning to build. Recent estimates from The Data City shows there are around 78 AI businesses in the region. Nationally, the pace of growth has been striking. The number of AI businesses in the UK increased by 58% between 2023 and 2024, pointing to a sector that is expanding quickly and becoming more embedded across industries. This wider growth matters for the North East, as it suggests that regional activity is likely to continue evolving as adoption increases and new businesses emerge.

Within the region, around 33% of AI businesses show some form of growth signal, which points to ongoing investment, scaling activity or improving market position. That said, the base remains relatively concentrated, and much of the impact is likely to come not just from dedicated AI firms, but from how AI is taken up by existing businesses across sectors such as manufacturing, health and energy.

National evidence suggests that around 29% of AI businesses are SMEs, highlighting the role of smaller and early-stage companies alongside larger, more established firms. In practice, this mix tends to support both innovation and scale, with smaller firms often driving new ideas and products, while larger organisations are better placed to roll them out more widely.

 

 

AI Businesses in the UK

The number of AI businesses in the UK has grown significantly in recent years, rising from 3,170 in 2022 to 3,713 in 2023, before increasing more sharply to 5,862 in 2024. This pattern suggests that while the sector was already expanding steadily, growth accelerated considerably between 2023 and 2024, reflecting a step change in the scale and pace of AI adoption and company formation across the UK

AI Business Size

The AI sector is still largely dominated by larger firms, which account for 70% of businesses with 250 or more employees. However, there is also a clear presence of smaller and scaling firms within the sector, with 5% micro businesses, 9% small businesses, and 15% medium-sized firms. This distribution indicates that, while large organisations currently play a leading role in the AI market, there is an emerging pipeline of smaller firms contributing to innovation and future growth.

Types of AI Businesses

The AI business landscape includes a mix of firms that specialise in AI and those that use it alongside other activities. Overall, 56% of AI businesses are classified as “dedicated”, meaning AI is central to their offer, while 44% are “diversified”, incorporating AI as part of a broader business model. 

There is also a clear relationship between business size and type. Smaller firms are more likely to focus primarily on AI, with 66% of micro businesses identified as dedicated AI companies. In contrast, larger firms are more likely to integrate AI into wider operations, with 92% of large businesses classified as diversified. This suggests that innovation in AI often originates in smaller, specialist firms, while larger organisations tend to adopt and apply AI at scale within existing business models. 


Employment in AI Sector

33% growth in UK AI employment

Growth in count of employess between 2023 to 2024 via AI sector study

4,270 employees in regional AI businesses

Estimated number in the North East via DataCity

87%

of North East AI employees in growing businesses

Estimated proportion of employees in businesses with any growth signals via Beauhurst

36% of UK AI employment is in dedicated AI firms

64% of AI employment is in diversified AI businesses via AI sector study, 2024

 

Across the UK, AI employment has grown significantly, increasing by 33% between 2023 and 2024. This points to a sector that is not only expanding in terms of businesses, but also generating jobs at pace. As with the business base, this national growth is likely to influence how employment develops in the North East over time, particularly as adoption spreads across more sectors.

Within the region, there are also clear signs that employment is concentrated in businesses that are actively growing. An estimated 87% of North East AI employees work in firms showing some form of growth signal, suggesting that much of the workforce is tied to businesses that are scaling, investing or expanding their activity. This reinforces the idea that, while the overall base is relatively small, a significant proportion of activity is dynamic and forward-looking.

Looking more broadly at the structure of employment, national evidence shows that 36% of AI employment is in dedicated AI firms, compared with 64% in diversified businesses. This highlights the importance of wider adoption across the economy , most AI-related jobs are not confined to specialist tech companies, but are embedded within larger organisations using AI alongside other activities.

 

Employment in AI Sector

The number of people employed in AI businesses in the UK has grown steadily in recent years, increasing from 50,040 in 2022 to 64,539 in 2023, before rising further to 86,139 in 2024. This trend shows consistent growth, indicating rising demand for AI skills and a broadening of the sector’s workforce.


AI Economic Output

40%

of UK AI GVA in SMEs

GVA contribution from businesses with less than 250 employees via AI sector study (2024)

103% growth in UK AI GVA

Growth in GVA from 2023 to 2024 via Artificial Intelligence Survey 

79% of estimated AI revenue is from diversified AI businesses

UK AI revenue largely comes from diversified AI companies with only 21% coming from dedicated AI businesses via Artificial Intelligence sector study 2024

96%

growth in revenue in UK diversified AI businesses

Revenue growth from AI-related acitvities in diversified AI firms from 2023 to 2024 via Artificial Intelligence sector study

 

The economic value generated by the UK AI sector has increased rapidly in recent years. AI GVA more than grew by 103% between 2023 and 2024. While larger businesses account for the biggest share of AI-related economic output, SMEs contribute around 40% of dedicated AI GVA, demonstrating the important role that smaller and scaling businesses play in driving innovation and creating economic value within the sector. 

Much of the commercial value associated with AI comes from its application across existing businesses. In 2024, around 79% of AI-related revenue was generated by diversified firms, rather than businesses whose primary focus is AI. Revenue from these firms also grew by 96% between 2023 and 2024, underlining how AI is increasingly being adopted across a wide range of industries and business models. 

While regional data on AI-related GVA and revenue remains limited, national trends indicate that growth is being fuelled both by innovation within dedicated AI firms and by the increasing use of AI technologies across established businesses.

 

Gross Value Added

AI GVA has increased sharply over the last three years, rising from £3.7bn in 2022 to £5.8bn in 2023, before more than doubling to £11.8bn in 2024. This points to a rapidly growing sector where economic value is increasing at pace, particularly between 2023 and 2024.

 

GVA by Firm Size

Large firms make the biggest contribution to AI GVA, with £1.3bn generated by businesses with 250 or more employees. However, SMEs also make a significant contribution. Micro firms generated £282m, small firms £235m, and medium-sized firms £354m, together accounting for around 40% of dedicated AI GVA. This suggests that smaller and scaling firms remain an important part of the AI value chain, particularly in innovation and specialist AI activity.

 

AI Revenue by Firm Classification

AI-related revenue is heavily concentrated in diversified AI businesses. In 2024, diversified firms generated £19bn, compared with £4.9bn from dedicated AI firms. This means that around 79% of AI-related revenue came from diversified businesses, showing that the largest share of revenue is linked to firms applying AI within wider business models. 

The growth in diversified AI revenue has also been especially strong. Revenue rose from £5.4bn in 2022 to £9.7bn in 2023, then almost doubled to £19bn in 2024. This highlights the increasing role of AI adoption across the wider economy, rather than growth being limited to specialist AI firms only.

 

Further information